April 19, 2022November 15, 2023Jingles, Music, Sonic Branding 5 Jingles That Are Working On You Right Now “Simplicity is the final achievement. After one has played a vast quantity of notes and more notes, it is simplicity that emerges […]
March 17, 2022March 17, 2022Audio Content Marketing, Jingles, Sonic Branding How Sonic Branding and Audio Logos Activate Emotion & Memory https://www.youtube.com/watch?v=GV3HUDMQ-F8 In many ways, sonic branding is omnipresent in the modern consumer environment, which is a soundscape full of audio logos and […]
January 29, 2021January 30, 2021Audio Content Marketing, Jingles, Music Jingles, Memory, and Marketing with Music In the quest to create salient, distinct, brand assets and advertising people will remember, marketers tend to focus on everything but the […]